Related Good Life Websites Studies that Support Local Shopping Organizations

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Richmond Good Life :: Shop Richmond First

Support Local Richmond Businesses First

Why?

FACT 1:
Modest changes in consumer spending habits can generate substantial local economic impact. For every $100 in customer spending at Borders, the total local economic impact is only $13. The same amount spent with a local merchant (author’s note: ie, Chop Suey, Fountain, Narnia, Book Room, etc) yields $45, more than three times the local economic impact. 

FACT 2:
Development of urban sites with directly competitive chain merchants will reduce the overall vigor of the local economy and ultimately the purchasing choices you, the customer, have. New and different local merchants bring a complementary (instead of competing) line of goods to the market, leading to increased choices among merchants with similar but unique lines of goods.

FACT 3:

If each household in Travis County simply redirected just $100 of planned holiday spending from chain stores to locally owned merchants, the local economic impact would reach approximately $10 million. (author’s note: Metro Richmond is similar in size to Austin, so the economic impact is probably similar)

from Economic Impact Analysis: A Case Study of Local Merchants vs. Chain Retailers 

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